How Rotogravure Printing Cylinder Manufacturers Achieve Color Correctness?


Color management is one of the major concerns in the printing industry. Color plays a very important role in printing. They are said to be the heart and soul of any brand. And for that reason, brands pay detailed attention when choosing the color scheme for their product. The printing process has multiple points of potential error, so paying attention to color management is crucial. Business owners are more dedicated to maintain consistency and integrity in the market. 


According to a study, around 70% of people make up their minds within 90 seconds of their initial interaction with any brand or product. In this sense, taking a hands-off approach to color management not only leads to poor print quality and inconsistent variations but also leads to poor brand recognition and dissatisfied customers. If your brand print quality and color management are not appealing, your target audience will not get attracted to your services. Keeping all these things in mind, business owners need to associate with reliable rotogravure printing cylinder manufacturers. 


Color management is the process used to accurately reproduce the colors to match the original design with accuracy. It is an important consideration in the printing industry as the colors displayed plays an important role in conveying the message of project and campaign outcomes. In this article, we will understand how color correctness can be achieved without any hassle.


Designing in Appropriate Color Space

In different color spaces, colors get represented differently. Therefore, to get desired results, printing cylinder manufacturers in India identify the correct color space and printing material and work accordingly from the beginning. It means that they go beyond the standards of default color profiles such as RGB and work on the most appropriate profiles like Adobe RGB or CMYK as per the project requirements.

Use Proofing Tools

Before putting effort and resources to reproduce the hard copy of design and print, proceed with soft proofing using a calibrated monitor. It can bring forward any variation and gaps between the original design and the printed design so that the manufacturers can work on it to get the desired results. Using electronic proofing tools can prove to be a highly beneficial alternative to get an idea of what design and colors will look after printing and saves time and effort to get desired results.

Physical Print Proof

After getting satisfactory results from digital proofing tools and techniques, it’s time to get a physical proof of design. Although it might sound unimportant, it can help to spot any problem areas and inconsistencies in printed design. It can also help to determine corrections and gaps that may crop up in the final design and helps to avoid them beforehand. 

Cylinder Proofs

Once the design has been approved from the client’s end and printers got the exact color profiles, the printing cylinder manufacturers in India get the print approval of cylinder proofs. Before processing the cylinder, it is important to check whether the print is up to the client’s expectations or not. Though cylinder proof is a sensitive parameter to check print accuracy, it is still best to approve everything to avoid further hassle.


Ultimately, color management in the printing and packaging industry is just a matter of quality control. Being the voice of any brand, business owners put more thought into the process of color management. If you don’t have people or processes to manage and evaluate brand colors, Primetech Gravures can prove to be the perfect partner for you.
Location: India

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